Sustainable and green businesses are not only environmentally friendly, but they are pocket friendly too. Over the last decade or so, people have realized that our current consumption of fossil fuels is exponentially depleting our quality of life. Some noticeable things we see and feel is the poor air quality in major cities such as Los Angeles, New York City, and Tokyo, Polar ice caps receding at a more rapid rate than ever, and rain forests are cut down in Central and South America.
How can we stop these situations from happening without hurting ourselves economically? This is the major question that corporations and small businesses alike (who care about the planet) ask themselves everyday.
There are easy things that can reduce your annual costs such as energy efficient light bulbs, windows, heaters, and there are even solar powered refrigerators! In these economic times everyone is trying to save money and although these units may be a little more expensive than the generic, energy-hog brands you’re used to using, they will pay off in the long run.
So what kind of an impact do these simple appliances have on the planet and your wallet? Well for one thing, saving energy has one of the greatest impacts on reducing environmental degradation. That alone is enough incentive for some to be green. For instance a regular, generic light bulb can cost $0.50 and use 15 watts of energy. They use 90% of their energy in making heat to make the light. An energy efficient bulb can cost $3.50 and use 13 watts. They can be filed with argon gas that needs 75% less heat to create the same amount of light! The average annual cost of an energy efficient bulb is $1.20 because they can last for much longer, whereas the regular bulb will cost you $4.80. The annual savings altogether from just one bulb is going to be upwards of $48. When you are talking about lighting a large building or office space, the money can be in the thousands!! This is just the effect from one change around your business, now imagine what everything else will save you?
The Discovery Communications Group is an award-winning, fully-integrated marketing agency located in Salem, NH, that specializes in professional web design, search engine optimization, and social media marketing strategy. DCG also provides printing and mailing services to meet every advertising need, servicing clients throughout New Hampshire and Massachusetts.



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