The Torch

Our ramblings about marketing and web development – What's new and exciting this week

One of social media’s greatest assets is the ability to get instant feedback. You can pose a question to all of your followers and in most cases you’ll get a valuable response. The reason these answers to your questions are so valuable is because people aren’t afraid to be honest. They’ll tell you exactly how they feel through an opinion or give you the facts. It’s a win-win situation. They help somebody out while publicly showing their willingness to do so. One of the most popular types of questions is to get honest reviews of restaurants, and we know the Boston area is full of them.

With so many different types of restaurants in Massachusetts, how do you choose a restaurant, let alone find a place to search for it? Do you use Internet search engines such as Yelp? Do you tweet questions in the hopes of getting a response? Whose opinion can you rely on? Have you ever posed that question on a social networking site?

I recently ate at Merengue located on Blue Hills Avenue in Roxbury, MA with a friend of mine. I never really had an authentic Dominican dinner before and I’m not much of a food critic, but the food was flavorful! I wasn’t too sure what to get from the menu at first, but I’m certain if I tweeted beforehand, someone would have recommended something on the menu in no time.

Recently one of my DCG team members used Twitter for a suggestion on what to eat while taking out a client in Cambridge.

Example:

@BillyMacDonald heading down to Cambridge soon for a meeting at the All-Star Sandwich Bar

@Respondent: @BillyMacDonald DELICIOUS. Get the Beef on Weck or the Atomic Meatloaf Meltdown!

@BillyMacDonald: @Respondent thanks for the tip! I never know what to get at new places but will try it and let you know my thoughts.

The result was utter satisfaction.

Social media is a great tool to use while trying to get feedback on whatever you’re doing. People love to share their experiences while helping out others all of the time. Help continue the cycle of information by sharing your recommendation when someone is posing a question or seeking advice. You never know how big of a difference that input can make in one persons decision. We all can’t be everywhere or try everything in the world, so consider listening to someone whose already been there and done that.

Nicholas
@iamnickye

Written by:

The Discovery Communications Group is an award-winning, fully-integrated marketing agency located in Salem, NH, that specializes in professional web design, search engine optimization, and social media marketing strategy. DCG also provides printing and mailing services to meet every advertising need, servicing clients throughout New Hampshire and Massachusetts.

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