The Torch

Our ramblings about marketing and web development – What's new and exciting this week

Ever come across something on Facebook, Twitter, LinkedIn, or any other social media platform that makes you cringe? Well I have one too many times and have started to compile a list of actions that horrify me! Here it goes:

1. Facebook pages that do not allow fans to leave comments. Hello! The point of being on Facebook is to create an online community for your company, brand, or whatever it is you are representing. How can you do this if you aren’t allowing people to interact with one another?

2. Comments on blog posts that are faceless and don’t leave a name. Oh and on top of that all they say is, “Very useful information… great content,” and then link back to their own spammy site. First of all, it is obvious you are a bot and I would hope at this point in time the majority of internet users have figured this out. However, there are some people that actually do leave the same type of comment, but with no reasoning. Back your comments up! I don’t care that you think this content is useful, tell me why, otherwise I am not clicking on your link!

3. Putting a #hashtag before every single word of a tweet… STOP! Hashtags are used as a tool to search Twitter and if your tweet is completely irrelevant then you are being annoying!

4. People @replying me in their tweets telling me I should buy their product/service. Leave me alone! I am not on Twitter to be sold to. Learn the best practices then tweet at me!

5. Complaining about your job, boss, family, etc. in your status updates. No one cares or wants to hear about it.

6. Posting status updates with every detail of your day. “So today I ate breakfast at 6:09 AM, got to work at 8:26 AM, texted my friend at 11:12 AM….” Thank goodness there is an option to hide whichever friends you choose from your news feed.

7. Not understanding best practices of different social media platforms. Each platform is different. Figure it out because the sooner you do the better off you will be.

8. Keeping the pet peeve above in mind, please remember that LinkedIn is NOT Facebook, so don’t connect with me if I saw you at a party but we didn’t actually meet. I may accept your friend request on Facebook, but certainly not your invitation to connect on LinkedIn.

9. Tweeting 10 times in a row within the time span of 3 minutes. Haven’t you ever heard of HootSuite? I’m sure your content is great, but not all at once.

10. When I comment on a post on your Facebook page or @reply someone and they don’t respond or even thank me. It is understandable that some @replies get missed because there are a few people managing a company account, but other than that there really is no excuse.

What are your social media pet peeves? Please share them below!

-Lauren

Follow The Discovery Communications Group on Twitter: @DiscoveryCG

Note: This post is an opinion-based piece of one employee of The Discovery Communications Group and does not necessarily reflect the stance of the company its other employees.

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The Discovery Communications Group is an award-winning, fully-integrated marketing agency located in Salem, NH, that specializes in professional web design, search engine optimization, and social media marketing strategy. DCG also provides printing and mailing services to meet every advertising need, servicing clients throughout New Hampshire and Massachusetts.

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