The Torch

Our ramblings about marketing and web development – What's new and exciting this week

Facebook, Like, Social Media marketing StrategyFor those of you who are new to social media, welcome! Do not be intimidated by it. It takes time to learn how to use each platform. You cannot expect to create an account and be an expert in one day.

Yesterday I received an email asking if I could develop a write up of how to “like” a Facebook page. This seems very easy to me, but I am extremely familiar with Facebook. What I didn’t realize is that there are still many people out there who aren’t.

Many businesses and organizations are including “Find Us on Facebook” in their advertising collateral. Some will include the URL to their Facebook page and others will say “search for…” and will have you search for their business or organization name. We will use The Discovery Communications Group as an example throughout this post. The first step is to make sure you are signed into Facebook! You cannot “like” a page if you aren’t.

Now that you are signed in, let’s start with a business that provides you with the URL. The URL for The Discovery Communications Group’s Facebook page is http://www.facebook.com/DiscoveryCG. Start by typing the URL into your browser:

HOW TO: "Like" a Facebook Page

Once you hit enter, the Facebook page will appear. At the top you will see the “Like” button. To “like” the page click the button.

HOW TO: “Like” a Facebook Page

Once you do this you will start to receive all of the updates that this business or organization posts to their wall in your news feed.

If you are not provided with the URL and asked to search for the page, go to the search bar on Facebook and type in the name of the business or organization you are searching for. For this example we will type in The Discovery Communications Group.

HOW TO: “Like” a Facebook Page

Sometimes the page you are searching for won’t appear at the top. If it doesn’t you can click on “See More Results for….” and continue the search. After you find the correct Facebook page you will follow the same steps as above and click on the “like” button.

Social media can be frustrating when you don’t understand what you are doing. Stick with it. It takes time, but if you put the effort in you will become more familiar with the way things work in no time!

The Discovery Communications Group is an award-winning, fully-integrated marketing agency located in Salem, NH, that specializes in professional web design, search engine optimization, and social media marketing strategy. DCG also provides printing and mailing services to meet every advertising need, servicing clients throughout New Hampshire and Massachusetts.

 

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The Discovery Communications Group is an award-winning, fully-integrated marketing agency located in Salem, NH, that specializes in professional web design, search engine optimization, and social media marketing strategy. DCG also provides printing and mailing services to meet every advertising need, servicing clients throughout New Hampshire and Massachusetts.

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