The Torch

Our ramblings about marketing and web development – What's new and exciting this week

Consider this: If two fan pages have the exact same followers, and all of the followers belong to the same network and receive the same news feeds, what factors determine which pages or feeds the followers will actually visit? It’s very simple: the pages with the most interesting content will have more hits. The easiest [...]

If you haven’t heard the details on the spewing oil in the Gulf of Mexico, chances are you’ve been in a coma for the last two weeks. If that’s the case, welcome back! And to get up to speed, check out Twitter.com/#… What? You didn’t really think I’d suggest newspaper for up-to-the-minute information, did you? [...]