April 7, 2011 | Comments | Facebook, Social Media Marketing Strategy
How many Facebook posts can you honestly say saved your life? This past week, USA Today released an article about the power of a post and the impact social networking can have on the lives of those who participate. Jeff Kurze of Warren, Michigan was born with a condition that caused iron to be deposited [...]
April 7, 2011 | Comments | Professional Web Design, Social Media Marketing Strategy
George Wallace, President of The Discovery Communications Group, explains the importance of a company website at a social media seminar website. Launching an effective social media campaign is an important marketing tactic; however, the strategy needs to revolve around your website, so take a good look at your site. Does it look professional? Does it [...]
April 5, 2011 | Comments | Blogging, Social Media Marketing Strategy, Twitter
March 31, 2011 | Comments | Facebook, Marketing, Social Media Marketing Strategy
Today, Google announced “+1”, their version of the Facebook “Like” button. To most of us, this really does appear to be a copy of the popular like button. However, Google’s biggest selling point for this feature may be the ability to filter search results into something more manageable. And search is where Google truly excels. [...]
March 29, 2011 | Comments | Blogging, Branding, Customer Relations, Marketing, Social Media Marketing Strategy, Twitter
If your promoting an event, you should start about 2.5 weeks prior via blog posts & twitter by sharing useful information If you’re going for more comments on your blog post on Saturday & Sunday Men are more likely to read at night than women If your audience is a mix of males & females [...]
March 21, 2011 | Comments | Facebook, Marketing, Social Media Marketing Strategy, Twitter
Between my friends, co-workers and even my family, social media is a way of life. It is how I market my company, how I keep in touch with friends and family, and even how I connect with new friends, colleagues and professional acquaintances. Sometimes, it is difficult to remember that this is not a way [...]
March 15, 2011 | Comments | Branding, Customer Relations, Facebook, Marketing, Social Media Marketing Strategy, Twitter
Many companies, regardless of industry, are reluctant to wade into the social media waters because they are unsure of how it will affect their employees. Sometimes creating a social media policy IS the best policy. It is important, though, to understand that a social media policy is not intended to rein in your employees or [...]
March 10, 2011 | Comments | Branding, Customer Relations, Marketing, Social Media Marketing Strategy, Twitter
These days, everyone has heard the buzz about social media. It is the thing to do to market your business. But, as a digital marketing agency, we still see many small businesses that are skeptical about some of the platforms available. Social media, however, is a crucial part to any well-rounded marketing strategy. To drive [...]
