Not sure where to begin with Social Media? Start here!!
April 5, 2011 | Comments | Blogging, Social Media Marketing Strategy, Twitter
Posts Tagged ‘ linkedin ’
Overcoming Social Media Objections in 2011
March 21, 2011 | Comments | Facebook, Marketing, Social Media Marketing Strategy, Twitter
Between my friends, co-workers and even my family, social media is a way of life. It is how I market my company, how I keep in touch with friends and family, and even how I connect with new friends, colleagues and professional acquaintances. Sometimes, it is difficult to remember that this is not a way [...]
Does your company need a social media policy?
March 15, 2011 | Comments | Branding, Customer Relations, Facebook, Marketing, Social Media Marketing Strategy, Twitter
Many companies, regardless of industry, are reluctant to wade into the social media waters because they are unsure of how it will affect their employees. Sometimes creating a social media policy IS the best policy. It is important, though, to understand that a social media policy is not intended to rein in your employees or [...]
In the first part of this series, Navigating the Dashboard, we looked at the basic metrics that are highlighted on your dashboard when looking at Google Analytics. These numbers can give you a great overview of how you are performing. However, it is important to understand where these visitors are coming from. Having insight into [...]
The Discovery Communications Group Leads Social Media Seminar for Enterprise Bank
September 23, 2010 | Comments | Social Media Marketing Strategy
On Thursday, September 9, 2010 The Discovery Communications Group led a social media seminar, focusing on non-profits, which was sponsored by Enterprise Bank. The seminar took place at the Indian Hill Music Hall in Littleton, MA. The program was part of an ongoing series of seminars that Enterprise Bank sponsors for their “Non-Profit Coalition” to [...]
Social Media Pet Peeves
August 17, 2010 | Comments | Blogging, Social Media Marketing Strategy, Twitter
Ever come across something on Facebook, Twitter, LinkedIn, or any other social media platform that makes you cringe? Well I have one too many times and have started to compile a list of actions that horrify me! Here it goes: 1. Facebook pages that do not allow fans to leave comments. Hello! The point of [...]
Strategy Before Syncing
November 10, 2009 | Comments | Social Media Marketing Strategy, Twitter
Before you go and sync your Twitter stream to your LinkedIn account and your blog to your Facebook fan page think about why you’re doing it. Is it just because you can? If so, then you should seriously reconsider. REMEMBER: different platforms contain different audiences. What you want your Twitter followers to see may not [...]
Who Do You Know?
April 23, 2009 | Comments | Social Media Marketing Strategy, Twitter
How did you find your current hairstylist? Accountant? Job? Spouse? Realtor? I’m willing to bet most of these came from existing relationships with, or referrals from, people you already know. And you in turn have more than likely made thousands of these referrals yourself. Many small businesses rely heavily, if not solely, on word of [...]
