May 12, 2011 | Comments | Blogging, Marketing, SEO/SEM, Social Media Marketing Strategy, Twitter
When asked about how much time is needed to manage a successful social media campaign, we tell clients that it is about persistence. Whether you spend 10 minutes a day, 10 hours a week – like us 24 hours a day – it’s all about being consistent and persistent. I recently heard that Distilled, a [...]
May 6, 2011 | Comments | Blogging, Facebook, Social Media Marketing Strategy, Twitter
You are probably not like me. I am on Facebook, Twitter, Foursquare, WordPress, and email, just to name a few, all day long. But in my case that’s my job! For most of you, however, trying to be on social media sites, email, and get all your work done is tough, right? For most people [...]
April 5, 2011 | Comments | Blogging, Social Media Marketing Strategy, Twitter
March 21, 2011 | Comments | Facebook, Marketing, Social Media Marketing Strategy, Twitter
Between my friends, co-workers and even my family, social media is a way of life. It is how I market my company, how I keep in touch with friends and family, and even how I connect with new friends, colleagues and professional acquaintances. Sometimes, it is difficult to remember that this is not a way [...]
The Discovery Communications Group is an award-winning, fully-integrated marketing agency located in Salem, NH, that specializes in professional web design, search engine optimization, and social media marketing strategy. DCG also provides printing and mailing services to meet every advertising need, servicing clients throughout New Hampshire and Massachusetts.
March 15, 2011 | Comments | Branding, Customer Relations, Facebook, Marketing, Social Media Marketing Strategy, Twitter
Many companies, regardless of industry, are reluctant to wade into the social media waters because they are unsure of how it will affect their employees. Sometimes creating a social media policy IS the best policy. It is important, though, to understand that a social media policy is not intended to rein in your employees or [...]
December 15, 2010 | Comments | Social Media Marketing Strategy
Anonymous, the group who first gained notoriety in their protest of the Church of Scientology, has made the headlines once again. Their movement has challenged—often successfully—organizations they oppose in political and social ideologies. They are often referred to as “freedom of information cyber-supporters”. Their efforts range from uploading pornography to YouTube in protest of the [...]
August 17, 2010 | Comments | Blogging, Social Media Marketing Strategy, Twitter
Ever come across something on Facebook, Twitter, LinkedIn, or any other social media platform that makes you cringe? Well I have one too many times and have started to compile a list of actions that horrify me! Here it goes: 1. Facebook pages that do not allow fans to leave comments. Hello! The point of [...]
