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	<title>DCG&#039;s Online Marketing Division</title>
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		<title>Top Five LinkedIn Recommendation Tips</title>
		<link>http://discoverycomm.com/online-marketing/social-media/top-five-linkedin-recommendation-tips/</link>
		<comments>http://discoverycomm.com/online-marketing/social-media/top-five-linkedin-recommendation-tips/#comments</comments>
		<pubDate>Wed, 16 May 2012 17:17:55 +0000</pubDate>
		<dc:creator>Melissa Helmers</dc:creator>
				<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Link Building]]></category>
		<category><![CDATA[SMM]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Social Media Marketing]]></category>

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		<description><![CDATA[A lot of people know that LinkedIn is the professional network to be a part of, but the reasons why remains a bit of an enigma. For one, it’s an incomparable opportunity for working professionals to network and recruit. For another, it’s a great way to connect with other like-minded individuals. The real question, however, [...]]]></description>
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		<title>Motivating Your Social Media Army</title>
		<link>http://discoverycomm.com/online-marketing/social-media/motivating-your-social-media-army/</link>
		<comments>http://discoverycomm.com/online-marketing/social-media/motivating-your-social-media-army/#comments</comments>
		<pubDate>Wed, 02 May 2012 20:46:41 +0000</pubDate>
		<dc:creator>Melissa Helmers</dc:creator>
				<category><![CDATA[Blogging]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[SMM]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Social Media Marketing]]></category>

		<guid isPermaLink="false">http://discoverycomm.com/online-marketing/?p=380</guid>
		<description><![CDATA[Just like you are motivated to get your message across to your customers, your consumer and your market, your fans and followers are motivated to have their voices heard. This is, essentially, one heck of a gold mine of opportunity for you and your organization because this grassroots marketing team is just ready and waiting [...]]]></description>
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		<title>How to Humanize Your Social Media Presence</title>
		<link>http://discoverycomm.com/online-marketing/social-media/how-to-humanize-your-social-media-presence/</link>
		<comments>http://discoverycomm.com/online-marketing/social-media/how-to-humanize-your-social-media-presence/#comments</comments>
		<pubDate>Tue, 24 Apr 2012 17:10:33 +0000</pubDate>
		<dc:creator>Melissa Helmers</dc:creator>
				<category><![CDATA[Blogging]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[SMM]]></category>
		<category><![CDATA[Social Bookmarking]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[Brand Voice]]></category>
		<category><![CDATA[internet marketing]]></category>
		<category><![CDATA[marketing personality]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[social media marketing]]></category>
		<category><![CDATA[social media strategy]]></category>

		<guid isPermaLink="false">http://discoverycomm.com/online-marketing/?p=366</guid>
		<description><![CDATA[We do a lot of how-to’s here on our little blog, but I like to think it’s just a little bit of what I’ve learned along the way becoming public knowledge. Whenever a business, organization, non-profit or individual starts a social media campaign, they have to build the thing from the ground up. There are [...]]]></description>
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		<title>Using Social Media for Events</title>
		<link>http://discoverycomm.com/online-marketing/social-media/using-social-media-for-events/</link>
		<comments>http://discoverycomm.com/online-marketing/social-media/using-social-media-for-events/#comments</comments>
		<pubDate>Mon, 16 Apr 2012 19:16:03 +0000</pubDate>
		<dc:creator>Melissa Helmers</dc:creator>
				<category><![CDATA[Blogging]]></category>
		<category><![CDATA[SMM]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[Traditional Marketing]]></category>

		<guid isPermaLink="false">http://discoverycomm.com/online-marketing/?p=358</guid>
		<description><![CDATA[One of the biggest uses of social media for marketers and non-profits, alike, is for advertising events. If you’re active on Twitter, Facebook or more, you’ve probably been invited to multiple events, which is actually the basis of using social media for an event campaign. Believe it or not though, it’s important to remember that [...]]]></description>
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		<title>Using Social Media for Non-Profits</title>
		<link>http://discoverycomm.com/online-marketing/blogging/using-social-media-for-non-profits/</link>
		<comments>http://discoverycomm.com/online-marketing/blogging/using-social-media-for-non-profits/#comments</comments>
		<pubDate>Fri, 13 Apr 2012 14:50:32 +0000</pubDate>
		<dc:creator>George Wallace</dc:creator>
				<category><![CDATA[Blogging]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[SMM]]></category>
		<category><![CDATA[Social Bookmarking]]></category>
		<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[Social Media for Non-Profits]]></category>
		<category><![CDATA[social media marketing]]></category>

		<guid isPermaLink="false">http://discoverycomm.com/online-marketing/?p=351</guid>
		<description><![CDATA[When I was a youngster attending a parochial grammar school in the heart of Boston, we had televisions in every classroom. This was a big deal because I am talking about the early sixties, and using television as an educational tool was not all that common. I don’t know why some things remain with me [...]]]></description>
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		<title>Websites for Small Businesses</title>
		<link>http://discoverycomm.com/online-marketing/uncategorized/websites-for-small-businesses/</link>
		<comments>http://discoverycomm.com/online-marketing/uncategorized/websites-for-small-businesses/#comments</comments>
		<pubDate>Wed, 07 Mar 2012 18:33:22 +0000</pubDate>
		<dc:creator>Melissa Helmers</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Keyword Research]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Web Design]]></category>

		<guid isPermaLink="false">http://discoverycomm.com/online-marketing/?p=333</guid>
		<description><![CDATA[We live in a digital age. When industry professionals and laymen, alike, are searching for information or resources today, they turn to the Internet. Rather than simply opening a phone book or driving around searching for the right business to suit their needs, people are turning to the web for immediate answers and services at [...]]]></description>
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		<title>Start Your Own Google Plus Hangout</title>
		<link>http://discoverycomm.com/online-marketing/social-media/start-your-own-google-plus-hangout/</link>
		<comments>http://discoverycomm.com/online-marketing/social-media/start-your-own-google-plus-hangout/#comments</comments>
		<pubDate>Thu, 16 Feb 2012 14:01:36 +0000</pubDate>
		<dc:creator>Melissa Helmers</dc:creator>
				<category><![CDATA[Google]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Link Building]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[Brand Voice]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[Marketing Strategy]]></category>
		<category><![CDATA[SMM]]></category>

		<guid isPermaLink="false">http://discoverycomm.com/online-marketing/?p=325</guid>
		<description><![CDATA[If you’ve been following the trends in social media, then you probably know that Google+ is the arguably the biggest new power player to step onto the field. Owned by the search giant, Google+ is essential for businesses looking to dip their toes in the waters of social media, allowing both individuals and businesses the [...]]]></description>
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		<item>
		<title>The Power of Pinterest</title>
		<link>http://discoverycomm.com/online-marketing/seo/the-power-of-pinterest/</link>
		<comments>http://discoverycomm.com/online-marketing/seo/the-power-of-pinterest/#comments</comments>
		<pubDate>Wed, 08 Feb 2012 18:34:49 +0000</pubDate>
		<dc:creator>Melissa Helmers</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[SMM]]></category>
		<category><![CDATA[Social Bookmarking]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[SEM]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[social media marketing]]></category>

		<guid isPermaLink="false">http://discoverycomm.com/online-marketing/?p=318</guid>
		<description><![CDATA[A lot of you have probably heard the buzz about Pinterest lately. Do you understand what it is though, or are you completely clueless as to what, and why, it is popular today? Pinterest, simply put is a dynamic social bookmarking tool that allows you to “pin” images, sayings, and visual content you like to [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Social Media Customer Service</title>
		<link>http://discoverycomm.com/online-marketing/social-media/social-media-customer-service/</link>
		<comments>http://discoverycomm.com/online-marketing/social-media/social-media-customer-service/#comments</comments>
		<pubDate>Wed, 01 Feb 2012 15:19:14 +0000</pubDate>
		<dc:creator>Melissa Helmers</dc:creator>
				<category><![CDATA[Blogging]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[SMM]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[Brand Voice]]></category>
		<category><![CDATA[social media marketing]]></category>

		<guid isPermaLink="false">http://discoverycomm.com/online-marketing/?p=311</guid>
		<description><![CDATA[The advent of social media has forever changed the idea of customer service for small businesses. In large part, this means that customers aren’t really willing to spend infinite hours listening to boring classical music only to have the runaround when asking a simple question. Today, social media breaks down the roadblocks in communication and [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Word of Mouth and Social Media</title>
		<link>http://discoverycomm.com/online-marketing/social-media/word-of-mouth-and-social-media/</link>
		<comments>http://discoverycomm.com/online-marketing/social-media/word-of-mouth-and-social-media/#comments</comments>
		<pubDate>Mon, 30 Jan 2012 15:53:36 +0000</pubDate>
		<dc:creator>Melissa Helmers</dc:creator>
				<category><![CDATA[Blogging]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[SMM]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[Marketing Strategy]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[social media marketing]]></category>
		<category><![CDATA[Web Design]]></category>

		<guid isPermaLink="false">http://discoverycomm.com/online-marketing/?p=306</guid>
		<description><![CDATA[A lot of businesses think that eye-catching, beautiful and trendy designs are the way to go with social media, especially because Facebook, Twitter, Google+ and more allow you to customize your appearance, for the most part. And, yes, that’s partly true. You do want to make sure that people have a visual link to your [...]]]></description>
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