Every restaurant looking to really maximize their business through social media should (most definitely) be utilizing tools such as Yelp, foursquare and Urbanspoon at some time. You’re probably asking why this is. Simply put, these three tools are an incredibly powerful platform for your customers, specifically, to weigh in on your restaurant, your food, your quality and your service, as well as tell others that they’ve been there, which might encourage repeat customers. Read more…

Social media is a vast, ever-expanding realm of social interaction between companies, their customers and their products. There are hundreds of thousands of unique social media platforms that companies and organizations can utilize for their business and online marketing tactics. Restaurants are no exception to the rule. These social media platforms enable you to market your food directly towards the consumer without seeming overbearing and obnoxious because you are meeting them on their level.

For the average restaurant looking to take the first step into social media, it probably seems a little bit intimidating, and you probably have a lot of questions. What are the best platforms to get my marketing message out there? What is going to encourage the most engagement from an active community of consumers? Where should I focus my efforts? These are all valid questions, and perhaps the best thing to do is break it down to the most granular level and understand what these tools can do for you in terms of food. Imagine you have a slice of pizza; below we’ve listed a bunch of the most popular social media sites and it means for you in terms of that slice of pizza. Read more…

As a restaurant owner, you want to serve as much food as possible to as many patrons as possible. However, you have a challenge. How do you drive success in your restaurant when consumers have so many different restaurants to choose from? Here are our top 5 tips for restaurants that want to gain and keep more customers!
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Is the content that you’re sharing on social media just as fresh as the food served at your restaurant? Do you find yourself using the same old social media ingredients in redundant or boring posts? Finding new and interesting content to share on your restaurant’s social media platforms can be very challenging, but it’s important to keep your social media posts frequent, fresh and meaningful. It might seem difficult to generate enough content to update your social media platforms at least once a day, but we promise it can be done! Here are some topics to post about on your restaurant’s social media channels! Read more…